Wednesday, October 14, 2009
Wednesday, May 6, 2009
Following the successful launch of PSI Group's corporate website, the client requested Southbank Interactive develop a corporate blog. The goal of the blog was to create a unique web property that would provide a tool to communicate and share more frequent updates of interview tips, events, and industry trends for both clients and job candidates.
Talent CentricSM was selected for the name of the blog and the domain. This mark is being registered by PSI Group to brand their unique talent acquisition process. WordPress was selected as the technology and a custom template was developed that repurposed graphics, color palette, and fonts from the original corporate website. PSI was contributing posts almost immediately with multiple editors. Plug-ins were added to facilitate sharing of posts and monitoring blog traffic.